Lufthansa Airlines Graduate Sales Promotion Specialist Recruitment 2019

Published on Nov 02,2019 | 187

Job Title : Sales Promotion Specialist

Employer : Lufthansa Airlines
Location : Lagos
Job Type : Full time

About the Employer

Deutsche Lufthansa AG, commonly known as Lufthansa, is the flag carrier and largest German airline which, when combined with its subsidiaries, is also the largest airline in Europe in terms of passengers carried. Headquarters in Frankfurt, Lufthansa is one of the largest airlines in Europe. ... Lufthansa utilises a large fleet of narrow and wide-body aircraft manufactured by Airbus and Boeing, as well as regional jet aircraft. A publicly listed company, Lufthansa is a founding member of Star Alliance.

As an industry innovator, we have long been committed to environmental care and sustainability, operating one of the most technologically-advanced and fuel-efficient fleets in the world. Our long-haul fleet includes the Boeing 747-8, the Airbus A380 and the Airbus A350-900, which are some of the most environmentally-friendly passenger aircraft in the aviation industry.

We are recruiting to fill the position below:

Job Title: Sales Promotion Specialist (M/F)

Location: Lagos


  • The Sales Promotion Specialist is responsible for the development, co-ordination and implementation of central and local sales promotion activities, with the goal to increase sales in local market within the defined marketing strategy.
  • She/he supports the implementation of central and local marketing activities.

Dependent on the assignment focus the tasks include the following:

  • Develop and implement local sales-promotion activities in accordance with centrally agreed marketing strategies and concepts.
  • Provide local content, do local/language feedback to translations on airlines specific content.
  • Coordinate LH partner input for central tools and platforms (e.g. newsletter,, PPB, eXperts, corporate newsletter, social media etc.).
  • Monitor, evaluate and initiate customer-centric activities together with the regional Marketing Communication and Product Specialist.
  • Continuous monitoring and reporting of competitor marketing actions in the market (internet, new media, etc.).
  • Regular update of the local marketing, tracking of budget spend via online marketing budget tool and reconciliation with SAP.
  • Participation in other duties as assigned.
  • Procure and inventory control of marketing materials.
  • Review and implementation of partnership, sponsoring and marketing opportunities.
  • Continuously updating relevant marketing databases.
  • Local PR coordination, if applicable.
  • Plan and implement local events, central and local communications and direct marketing and initiatives to support sales (for B2C and B2B target groups e.g. eXperts newsletter and promotions, acquisition of new eXperts participants, PPB newsletter and promotions).

Your profile

  • High school certificate, A level/ Abitur or equivalent required.
  • Bachelor’s degree desirable.


  • English required.
  • German desirable.

Industry Knowledge:

  • Aviation MRO, Accounting, Customer Service.

IT Knowledge:

  • Computer skills as user.

Personal Competencies:

  • Good Analytical skills.
  • Excellent Independent and proactive approach.
  • Good Strategic and conceptual thinking.
  • Excellent Attention to quality and detail.
  • Good Assertiveness.
  • Strong Service / Customer Orientation.
  • Strong Innovative and open to change.
  • Excellent Communication skills (verbal and written) / Interpersonal skills.
  • Strong Cooperation skills/ Team player.
  • Strong Structured / systematic approach/ Process orientation.
  • Strong Professional and confident manner.
  • Strong Well-groomed appearance.

Formal selection procedure

  • Assessment may be required.

How to Apply for this Position
Interested persons wishing to apply for this position should use the apply now button below to apply.
Apply now

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